Tag Archives: Irdeto

Mayweather vs. McGregor: 239 illegal streams

The Floyd Mayweather vs. Conor McGregor boxing match was not the only competition generating attention this past weekend. New data from digital platform security specialist Irdeto indicates that piracy continues to be a tough contender. Irdeto identified 239 streams that illegally redistributed the bout. Of those streams, 67 were provided via traditional pirate streaming websites.

Underscoring the growth of streaming capabilities on social media, Irdeto also found that pirates exploited multiple channels, including Facebook, YouTube, Periscope, Twitch and others to redistribute this premier boxing event illegally.

Irdeto found that 165 social media streams offered the Mayweather vs. McGregor fight illegally, with six streams available via illicit streaming plugins for the popular media player platform, Kodi. These 239 streams are estimated to have reached approximately 2,930,598 viewers. With both boxing and UFC fans eager to see this matchup, pirates capitalised on consumer demand to provide multiple illegal viewing options for this premier live sports event and reap the profit for themselves.

According to Irdeto, what made this fight unique was that it was the first of its kind to be available to stream live online and it combined two huge viewer audiences: boxing and UFC. While content availability is key, it may have also inadvertently caused some consumers to choose an illegal service over a legitimate service due to confusion and clever marketing. Irdeto has seen an increase in pirates creating professional websites, technology and services, fooling some consumers into thinking they are accessing a legal service.

However, not all of the consumers who chose an illegal viewing option did so unknowingly. Irdeto’s recent Global Consumer Piracy Survey of more than 25,000 adults across 30 countries found that 52 per cent of consumers around the globe knowingly watch pirated video content. With operators and content owners charging as much as $99.95 to watch the fight in the US, compared to only £19.95 in the UK and €24.95 in McGregor’s home country of Ireland, these piracy numbers clearly indicate that consumers may seek illegal means to watch marquee events such as Mayweather vs. McGregor without paying.

Irdeto suggests that with pirates functioning more like full-fledged businesses, criminals are doing market research and are aware that consumers are craving this type of live sports content. In just one day in the week leading up to the bout, Irdeto identified 42 advertisements for illicit streaming devices offering Mayweather vs. McGregor on e-commerce websites, including Amazon, eBay and Alibaba. According to Irdeto, this clearly points to how business-savvy pirates have become, creating a formidable foe for legitimate service providers. Irdeto works on an ongoing basis with sites such as Alibaba to remove advertisements of this nature.

read more here:
http://advanced-television.com/2017/08/29/mayweather-vs-mcgregor-239-illegal-streams/

Piracy has become big business

Piracy has become big business, according to Rory O’Connor, VP services Irdeto.

Big packages comprising as many as 174 channels retail for $16.400 per month or $194 a year. And there is an amazing growth in piracy: more than 20 new sites a month, which represents a 40% site increase per year.

Research carried out on behalf of Irdeto also shows that with 25.2% baseball is globally the post pirated watched sport, followed by football with 23.3%, 13% mixed sports and 120.5% tennis. Piracy of Formula 1 racing is on the rise.

The global research by Irdeto also shows big difference of perception between various nations. While 9 out of 10 Brits condemn piracy, the reverse is true for Russians. However, one in five people in Great Britain use a Kodi box to watch pirated content.

O’Connor noted that succes against pirates can be achieved when working together with law enforcement en the courts “We reached a milestone yesterday, when a judge ordered ISPs such as BT, who now have to block Kodi device streams during football matches.”

The challenges for the right holders are enormous, as “you can’t fight with free, but you can make it easier,” according to O’Connor, citing the bundled offers that Dutch operator Ziggo is selling.

Piracy could cost content owners $2.3TN

The global economic value of counterfeiting and video piracy could reach $2.3 trillion (€2.15tn) by 2022, new research has shown. The report from Frontier Economics – dubbed Economic Impacts of Counterfeiting and Piracy – also provides estimates on the wider social and economic impact on displaced economic activity, investment, public fiscal losses and criminal enforcement, and concludes that these costs could reach an additional estimated $1.9 trillion by 2022.

Taken together, the negative impacts of counterfeiting and piracy are projected to drain $4.2 trillion from the global economy and put 5.4 million legitimate jobs at risk by 2022.

The underpinnings of the pirate economy are myriad. Typically, consumer pay-TV choice comes down to content, value and convenience when selecting a service. Pirates exploit those three needs by offering services and devices that rival their legal counterparts, but, without the costs of legally acquiring the rights and content, pirates are able to take valuable market share in the process with lower prices.

So perhaps it’s no wonder that content security specialist Irdeto recently found that there are more than 2.7 million advertisements on e-commerce websites, including Amazon, eBay and Alibaba for illicit streaming devices, indicating that content theft by pirates has become a fully-fledged business and a formidable competitor to established pay-TV operators.

According to Irdeto, it’s a true cross-channel effort, with advertisements found on social networks, including Facebook, Twitter and other prominent social media platforms. Pirates are becoming more business savvy and expanding their product marketing of illicit streaming devices. Citing data from SimilarWeb, the Irdeto report shows that the growth in global traffic resulted in more than 16.5 million visits per month to the top 100 pirate IPTV supplier websites. The US and UK led all countries with more than 3.7 million and one million site visits per month, respectively.

The report also shows that a typical pirate supplier offers an average of 174 channels, with some pirate suppliers offering more than 1,000 channels. This content comes in at an average subscription cost of $194.40 per year or a staggeringly low $16.20 per month – much lower than the average US cable cost of $103.10 per month. In some cases, despite the illegal nature of the offering, these low costs and the compelling content provided sway consumers to choose a pirate device over legal cable, satellite or OTT services.

The good guys are cracking down: Europol in late November, for instance, went after a host of online piracy and counterfeit sites, taking more than 4,500 domain names offline. Law enforcement authorities from 27 countries, anti-counterfeiting associations and brand owner representatives participated in this huge action, which was co-ordinated and facilitated by Europol’s Intellectual Property Crime Coordinated Coalition (IPC³), the US National Intellectual Property Rights Coordination Center and Interpol.

read more here:

http://www.rapidtvnews.com/2017021146134/piracy-could-cost-content-owners-2-3tn-by-2022.html#axzz4YTgoVhf8